It's that time of the year again.
Time for Monopoly at McDonalds.
A great way to market their multi-million dollar franchise even more. As if they really need it.
I'm not going to lie; I'm an avid fan of monopoly at McDonalds. Free fries, free hash browns, free sodas, and chances to win money? Who wouldn't be?
Obese people. McDonalds should be their biggest fear. It's a very love-hate relationship, even for those on diets. That supersized number one with a diet coke calms nerves and eases ill feelings. Their biggest enemy and their best friend is that super sized number one with extra Mac sauce. When the monopoly epidemic strikes, their usual 2 trips to McDonald's a week morphs into 4 or 5.
The other problem is the tendency to want more and more.
Let's say you buy a meal and win a small fry. To redeem your coupon, you have to go back to McDonalds. So you go back, but you want something else to eat and or drink with your fries. This leads to buying more food, but why not up size your meal and receive even MORE chances to win? Not supersizing your meal would be just plain silly.
The saddest thing of all is there are no game pieces on the salads.
Sunday, October 14, 2007
Subscribe to:
Posts (Atom)